Amazon announces its mobile app marketplace’s first birthday

Today, Amazon announced that its mobile app marketplace, the Amazon Appstore for Android, is celebrating itsbirthday with a week-long sale on some of its most popular apps.

The company also took the time to share some figures about the Appstore’s growth over the past year, including the size of its selection, which grew from 4,000 apps at launch to 31,000+ apps today. In addition, Amazon released lists of its best-selling apps of all time, both paid and free.

Today, Plants vs. Zombies will go on sale at 67% off. Tomorrow, two apps will go on  sale. On day three, three apps will go on sale, and so on for the remainder of the week-long event. The week-long sale will offer deals on some of Amazon’s top-selling apps, including Fruit Ninja, Wolfram Alpha, Splashtop Remote Desktop, Dr. Seuss’s The Shape of Me and Other Stuff, TuneIn Radio Pro, TETRIS, PAC-MAN, The Lost City, MONOPOLY, AccuWeather Platinum and Jamie Oliver’s 20 Minute Meals.

In conjunction with the sale, Amazon will be running a contest that will give away a Kindle Fire to eight winners who enter the sweepstakes by March 31st. Amazon also revealed a few facts about the Amazon Appstore’s growth, but it was notable that the company didn’t release an exact download number. Perhaps not looking forward to the Apple comparisons, where some lucky customer recently downloaded the 25 billionth iOS app, Amazon’s director of Amazon Appstore for Android, Aaron Rubenson, hedged exact figures by referring to “millions of apps and games” instead.



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